Maui SEO and Internet Marketing: CompMaui

Microsoft has hundreds of millions of email addresses between their MSN and Hotmail email services.  As a marketer it is in your best interest to do anything and everything you can to help Microsoft trust you and your emails.  You don’t want to end up in a spam box or have your emails rejected do you?

The Feedback Loop

Fortunately Microsoft allows bulk email senders and ISPs to register a feedback loop address.

By completing the feedback loop registration form you accomplish two things:

1. You instill a little more trust in Microsoft’s Anti-Spam filters.  Trust is everything!
2. You will be alerted when an Microsoft customer marks an email as spam so you can remove that user from your email list.

The Next Step

1. You will need to have setup and configured your feedback loop email address.  I recommend using abuse@yourdomain.  They will require you confirm ownership of this email.
2. You will need to provide detailed information about your network, email servers, IP address ranges and anti-spam policys.
3. Never spam and handle any and all complaints promptly.

Now that you have everything together head over to the Microsofts Feedback Loop Registration and get started.